Empowering Those Newly Diagnosed with Parkinson’s

We partnered with Parkinson’s UK to create Newly Diagnosed, a video series designed to support and empower people who’ve recently learned of their Parkinson’s diagnosis.

The goal was simple: to replace fear with understanding, isolation with connection, and uncertainty with confidence. Through honest stories and expert insights, the series helps people feel informed, supported, and ready to take positive steps forward.

A Parkinson’s diagnosis can be overwhelming, and early experiences often shape how individuals adapt to life with the condition. Parkinson’s UK wanted to build a trusted digital resource that offered empathy, guidance, and optimism — helping people navigate their next steps with confidence

We created three focused video series each blending real patient stories with insights from clinicians.

Human, Honest Storytelling: Filmed in a natural, conversational style to capture genuine reflections and shared experiences.

Expert Voices: Clinicians offered practical, clear advice, balancing empathy with authority.

Positive Framing: Language and tone emphasised empowerment, resilience, and proactive wellbeing

The videos create a positive, accessible resource that continues to support the Parkinson’s community long after diagnosis.