Official Media Partner for Fit Tech Summit Europe 2025

Project Overview

The Fitness Technology Summit is one of the leading events at the intersection of fitness, wellness, and technology, attracting top-tier entrepreneurs, investors, and innovators from across the continent. Held in Europe for the first time this year, at Stamford Bridge, the summit focused on the future of movement, digital health, and sports tech.

Our team was selected as the official media partner, responsible for delivering comprehensive photography and videography that would capture the energy, innovation, and key moments of the event, and serve as a high-impact content archive for both the organisers and partners.

Project Solution

Our objective was to elevate the summit’s visibility and legacy through premium visual storytelling. This meant:

• Creating a consistent visual identity that aligned with the summit’s modern, tech-forward brand.
• Capturing not only staged and speaker-led content but also the authentic interactions between attendees, startups, and partners.
• Delivering fast-turnaround media assets for live event coverage, social media engagement, and post-event campaigns.

We worked closely with the event team pre-summit to define key deliverables, build a shot list, and ensure our content aligned with their promotional and content strategies.

Execution

Our media team embedded themselves throughout the venue, executing a multi-layered content approach:

• Photography: High-res images of keynote speakers, panel discussions, networking moments, the venue, and authentic connections
  
• Videography: Dynamic highlight reels, speaker soundbites, and behind-the-scenes footage to showcase the atmosphere and momentum of the summit.
  
• On-site editing: Same-day delivery of imagery and social media videos for real-time use on the summit’s digital channels.

 

Impact

The visual content we produced became the cornerstone of the summit’s post-event marketing and PR:

• 300+ premium photos delivered, now used across the Fit Tech Summit’s website, media kits, and social channels.
  
• 2x videos were produced and shared across social media helping to amplify this year’s event in real time and serving as powerful promotional assets for future editions of the Fit Tech Summit.
  
• Strengthened partnerships: Visual assets were also shared with speakers, exhibitors, and sponsors, enhancing their post-event exposure
  
• Helped position the Fit Tech Summit as the go-to European hub for fitness and wellness technology — with visuals that matched its ambition and quality.