Showcasing Product Functionality
Fluvial Innovations has a new product on the market called BoxBell which is a robust training weight that is not only adjustable in weight, but can be seamlessly used as a dumbbell, hybrid kettlebell and parallette bar. BoxBell has been designed for the home exerciser who regularly keeps active, but does not have the time to train at the gym. Our brief was to create promotional material to showcase every detail of the product.
Bringing a creative vision to life is as much about strategy as it is the finer details. Our aim was to support the product going to market and our skills in video production, photography and storytelling meant we were able to work on the storyboard, the set design and the styling to bring the product to life.